Gawk Inc (OTCMKTS:GAWK) a cloud-based infrastructure and a service firm released a new value-added service for call center customers. Scott Kettle, the CEO, reported that many of their call center clients are buying millions of leads regularly to achieve their outbound calling objectives. Up to 40% of these figures aren’t active possible leads, disengaged or otherwise stale.

The update

Gawk’s latest “Lead Confirmation” offering will match these “leads” compared to company’s self-database of active figures and provide its customers a report of figures that are “bad,” hence removing spending waste in their customers “lead” budget. This service protects the customer additional money by eliminating the cost customers would incur by trying a call that won’t close. This product release is another example of how company is making its directed small-medium call center customers more competitive by using cutting edge technology, usually only accessible to large call centers.

GAWK’s mainstay client is the entrepreneur-owner who is advancing call centers. The survivability of these small-to-midsize centers is based on lowest possible cost per client conversion. Product plan and implementation has hence been a critical key priority in order to scale company’s competitive position serving the strong U.S. call center industry.

Scott Kettle, the CEO, reported that the company’s product offers a more customized and robust capability for the price compared to others serving medium and small size call centers. Its superior ROI is improved by the additional advantages of end-to-end encryption for which firms charge a premium.

Earlier, Gawk reported that it has finalized an equity purchase deal with GHS Investments, LLC. The capital will result in considerable growth capital for company, allowing the execution of its business strategy, on favorable terms. As per the agreement terms, the company has the right, and not obligation to sell as much as $7 million of its stock to GHS, as per the quantity determined by the firm.

THE MORNING REPORT

Start your workday the right way with the news that matters most.

Your information is 100% secure with us and will never be shared Disclaimer & Privacy Policy