Office Depot Inc (NASDAQ:ODP) a leading worldwide supplier of provider of office services, products and solutions, has announced signing a two-year agreement with Zimmerman Advertising, LLC as its media and advertising partner of record.
Apart from offering creative services, media and strategy responsibilities, Zimmerman will be in charge of Office Depot’s social media campaigns like media purchasing for channels while at the same time developing strategic and integrated advertising and marketing campaigns the social media efforts and Office Depot banners.
Office Depot, Inc senior vice president of marketing, Diane Nick says for the past years, they have been committed to steering Office Depot and OfficeMax brands to more profitable levels. She adds that they are now very optimistic about the company’s future having identified the desired expertise and energy in Zimmerman.
Zimmerman Advertising, LLC chief executive officer Michael Goldberg said they look forward to working with Office Depot in helping driving the company’s growth. Zimmerman Advertising, LLC founder and chairman, Jordan Zimmerman said it will be pleasure to once again work with Office Depot noting that they fully understand their business and culture.
Office Depot, Inc. is a worldwide producer and supplier of services, products and solutions for office work, home. Schools or car stations
Office Depot, Inc. has an average annual sale of around approximately $11 billion and having employed around 38,000 associates. The company has clients in North America and beyond with nearly 1,400 retail outlets. The company also boosts of dedicated, award-winning e-commerce platforms and enterprise-to-enterprise sales arrangement. The company has a worldwide network of fully owned franchisees, operations, alliance partners and licensees. Office Depot works under several brands like OfficeMax, Office Depot and Grand & Toy. The company has portfolio of exclusive merchandise brands including Foray, TUL, Ativa, Brenton Studio, Realspace, WorkPro and HighMark.
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The company’s stock is listed at NASDAQ under the symbol “ODP.” Recently Zacks Investment Research upgraded the company’s shares from “hold’ to “buy” rating. The company’s share set a target price of $5.50. Loop Capital predicated a possible 12.36% raise from the previous close.
