The latest report from AppleInsider has revealed that Apple Inc. (NASDAQ:AAPL) is planning to launch its own high-quality over-ears headphone that has features similar to the wireless capabilities of its AirPods. According to KGI Securities analyst Ming-Chi Kuo, Apple intends to come up with a better and fashionable device than what AirPods is currently offering. The launch is expected before the end of the year.

According to the report, the company plans to make the headphones as convenient as the current AirPods but with enhanced quality sound. The newest headphone is stipulated to have the up-to date capabilities and Apple is likely going to position the device as a premium that is, a price higher than AirPods that currently retail at $159. However the company has not disclosed how the headphones would look like or its key features.

It’s rumored that the company could be considering the use of a new chip that could enable extra functionality of the headphones with latest features such as the noise reduction, prolonged battery life, adjustable noise control levels and quick charging and much more.

If the new device as it’s reported would be differentiated, the headphones could compete well with Apple’s Beats model just like AirPods and BeatsX wireless headphones share the limited space on the current Apple stores. Another rumor broke recently that the firm is upgrading AirPods to incorporate the Siri features and make the headphones more waterproof.

Basing on the reports, it’s easier to conclude that Apple is trying to develop high-quality headphone devices for its high-end clientele who demand more and better products with enhanced capabilities compared to the current AirPods. Generally, Apple is renowned to dwell into the world high-end products and the latest move is not strange considering the kind of products that the company consistently launches on the market.

Apple has remained the market-leader in the technology world and has always strived to retain its high position in the space. The firm has a number of subsidiary companies including the Beats that it acquired in 2014 for its headphones.


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